Offer Overview

 
  From creating new products to growing existing brands, you need more information than ever before.    

RI provides the guidance, direction, and insight you need to make your products and services successful. Our areas of offering include:

Innovation & New Product Development

Innovation is about finding the big ideas and bringing them to market faster. At Research International we know that market-changing winners excite consumers.

Shopper & Retail Strategies
RI offers unparalleled insights into the minds and hearts of shoppers. By understanding shopper's needs, perceptions, and habits we help you understand why shoppers behave and shop the way they do. You will have a tighter connection with your shoppers and customers than ever before to help maximise sales.

Market Strategy & Structure
The only constant is change, and nowhere is this clearer than in today's dynamic market. Approach and attack your market armed with deeper insights about the underlying needs, occasions and segments that can grow your brands and businesses.

Branding & Communications
In a competitive market, making your brand stand out means taking a series of informed and inspired steps. Learn how consumers feel about your brand. Increase your brand's energy and profitability, and track its progress.

Packaging & Pricing
Let's face it: Everybody judges a book by its cover these days. Utilizing our pack testing and rich understanding in pricing, you make sure your product ends up where you want it to - in the hands of your shoppers or customers.

Customer & Employee Relationship Management
RI can help you nurture and win more loyal customers through empowered employees and strong brands.

Teens, Tweens, and Twenty-somethings...
We all know that today's youth are key decision makers and purchase drivers, and they'll be even more influential in the coming years. We listen to them, observe them, interact with them, track them, study them. And our understanding of them is second to none.

Ad Hoc Solutions
One size does not fit all and RI understands that. We have the people and tools in place to get to the heart of the insights you need to drive your business.